- Venture Capital - Ian Rogers, Founder of TopSpin Media

Title: - Venture Capital - Ian Rogers, Founder of TopSpin Media

Added: Aug 11, 2011

Author: ThisWeekIn

Duration: 79:7

Description:
Ian Rogers of TopSpin Media stops by to discuss some of the early freemium music services such as Yahoo's Launch, and how that has changed forms to services like Spotify and Turntable.fm of today. We'd like to thank our sponsors Fenwick & West and Assistly. Go to Assistly.com/VC for an exclusive This Week in Venture Capital special offer. For more, visit http://thisweekin.com/venturecapital and for more of Ian Rogers, catch him host This Week in Music every Friday at 4pm PST: http://www.youtube.com/show/thisweekinmusic03:00 - Introduction to Ian Rogers and going over his background in computers & music05:00 - Ian discusses his obsession with music in a young age at Indiana University06:00 - How the internet helped connect people, not just for nerds!07:00 - Newsgroups having FAQ's: Are they still important?08:30 - Managing the FAQ for the Beastie Boys in the late 90s09:30 - How Ian got connected with the Beastie Boys and got dubbed "The Fourth Beastie Boy"11:00 - Ian Rogers moonlighting as the manager for the Beastie Boys12:00 - Turning a design company into a web design company.17:00 - Taking the small Beastie Boys website to the big leagues.20:00 - Going from Beastie Boys to Yahoo!22:00 - Integrating the Cloud with music24:00 - Yahoo built the first $5/month music service with Yahoo! Music Unlimited26:00 - Media 1.0 vs. Media 2.030:00 - Publishing content on YouTube and creating content for TV: Which is more efficient?31:00 - VC's still thing Video Games are a hot commodity32:00 - Publishers directing attention to the specific audiences35:00 - The Internet introduces new distribution platforms, not less (Facebook, Apps, Twitter)36:00 - Assistly Ad read38:00 - Chat Question from Sam Rosen - YouTube Karaoke Service?39:00 - Secrets to gaining success and make money from your YouTube videos.42:00 - The creation of TopSpin - a software toolset that will allow people to build awareness, connect with the fans, and drive them to a sale.48:00 - How TopSpin can help the local band that's ready to get huge52:00 - Getting money from iTunes by way of royalty rights54:00 - Marketing for Musicians and the rest of the world: Does Facebook actually work?56:00 - Getting to the audience as efficiently as possible using SendGrid.58:00 - How "Re-targeting" works and what exactly it is59:00 - Fenwick & West Ad read60:00 - What should people be careful of when breaking into the music space?62:00 - Putting Venture Capital into new music startups64:00 - Using music as a marketing vehicle...is it wrong?65:00 - VEVO and the future of music videos68:00 - Where does the interest in Turntable.FM come from?69:00 - Mark's embarrassing experience with Turntable & Lenny Kravitz73:00 - Does Turntable.fm have a future?75:00 - DAR.fm - the killer of terrestrial talk radio.76:00 - This Week in Music with Ian Rogers

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Tags: venture capital  mark suster  this week in  this week in venture capital  money  entrepreneur  pitch  interview  vc's  silicon valley  tech startups  startup  raise money  facebook  mashable  tech crunch  intel  marketing  sales  forbes  ian rogers  topspin  beastie boys  yahoo!  spotify  turntable.fm  music  mp3  itunes  apple  topspin media  concerts  jay-z  kanye west 

venture capital  mark suster  this week in  this week in venture capital  money  entrepreneur  pitch  interview  vc's  silicon valley  tech startups  startup  raise money  facebook  mashable  tech crunch  intel  marketing  sales  forbes  ian rogers  topspin  beastie boys  yahoo!  spotify  turntable.fm  music  mp3  itunes  apple  topspin media  concerts  jay-z  kanye west 

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